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January 26, 2024

Estratégias de SEO para buscas por imagem e voz

Como otimizar seu site para buscas por imagem e voz e aproveitar o tráfego crescente desse tipo de pesquisa

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January 17, 2024

A importância do martech no marketing rural e agronegócio

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Marketing para varejo: melhores datas comemorativas 2024

January 11, 2024
January 08, 2024

Marketing para varejo: desafios para o Big Data

O Big Data surge como uma ferramenta essencial para potencializar o marketing para varejo, aliando volume, velocidade, variedade e veracidade.

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January 08, 2024

NRF 2024: tendências e inovações para o varejo

A edição da NRF 2024 traz o tema "Make it Matter", e promete ser uma fonte de inspiração para líderes e profissionais do varejo global.

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Case Studies

Retail Media

IFM Brasil Case: QlikView App Optimization

Case of QlikView Application Development for Data Maintenance and Standardization for More Efficient Analyses.

Growth

Panvel and Unilever Case: Retail Media Boosts Dove Sales

The collaboration between Unilever and Panvel resulted in a Digital Retail Media campaign featuring Dove.

Media Services

Cotripal Case: Data Analytics with Redash

Case with the structuring of custom reports for real-time revenue tracking.

Media Services / Growth

Sam's Club Case: Empowering the Digital Journey with Multiple Expertises

We conducted a deep dive into Sam's Club and implemented enhancements throughout the entire digital journey, with a focus on data and media areas.

Media Services

Ambev Case: Advertising Investment Optimization

Discover how Ambev leveraged data to optimize advertising investments, reaching its audiences with greater precision and effectiveness.

SEO & Content

Case Ailos: Phygital Strategies and Personalized Onboarding

Ailos' Personalized Onboarding: How Phygital Strategy Increased Engagement and Conversion of New Cooperative Members

Media Services

CIF Case: Full Funnel Strategy at Meta

CIF partners with Cadastra, Meta, and creators to enhance brand awareness and purchase intent through collaborative advertising.

Growth / Retail Media

Case Panvel: Black Friday 2023 Ensures +54% YoY Growth in Sales

The successful partnership began in 2021, but it was in 2022 that Panvel achieved historic results during Black Friday, with figures surpassing the retail average.

Media Services

Electrolux Case: People Control Solution

Through AI, Electrolux ensured safer environments in accordance with WHO recommendations, in addition to controlling access in an automated manner.

Data & Analytics / Martech

Case Boticário: Agile Retail Prevents Product Stockout in Franchises

Discover how our team solved the problem of stock depletion in Grupo Boticário's franchises through artificial intelligence.

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